Blue Room

Animal Planet asked us to create a graphics package and toolkit to promote their Saturday Night block of pet programming comprised of the shows Dogs 101, Cats 101 and SuperFetch. Our answer was to create a glitzy version of a night spent at home using a shiny water bowl, a bright colored carpet and a sparkly graphics treatment. For some added fun, Lauren brought her dog in to run through the frame and bump into various graphic elements. When it comes to knocking things over, Hershel seems to be a natural.

Credits

• Animal Planet
  
  Marketing Manager: Michael Eisenbaum
  Production Manager: Travis McGhie

• Blue Room
  
  Exec. Producer: Chris Gargani
  Creative Director: Brian Aumueller
  Sr. Producer: Lauren Muir
  Art Director/Animator: Steve Harper
  Talent: Hershel Muir

• After Effects, Illustrator, Photoshop